// The DGTL Platform
Growth Stage
Enterprise SaaS
DGTL (i.e. Digital Growth Technologies and Licensing) specializes in accelerating fully commercialized enterprise level SaaS (software-as-a-service) companies in the sectors of content, analytics and distribution, via a blend of unique capitalization structures. We target growth stage transformative digital media, marketing and advertising software technologies powered by Artificial Intelligence (AI).
Social Media
Martech Solutions
Our core focus is on building a full-service digital media martech portfolio, with software solutions in the fastest growing verticals, beginning with AI powered social media marketing and analytics-based software.
Content Management Platform
Patented Social Intelligence Platform
Social Media Marketing
As a wholly owned subsidiary of DGTL Holdings Inc. Total Influence provides industry leading companies and brands with unique Social Intelligence to drive marketing and sales with a full-service social media content marketing platform. Leveraging data analytic from the Total Influence ScoreCard, Diagnostics and Predictive Analytics solutions, Total Influence can plan, execute and report on social media micro-influencer marketing global brands by identifying, optimising, engaging, managing, and tracking top-ranked digital content publishers for localised brand marketing campaigns. Total Influence currently serves numerous global brands with direct access to a global market of top freelance content creators.
Data and Analytics of Consumer Conversations
Fueled by actionable online and offline data, TotalSocial® is the only platform that encompasses and tracks the entire social ecosystem.
With cutting-edge diagnostics, patented predictive analytics and machine learning, TotalSocial® identifies business opportunities and provides you with recommendations and a roadmap to grow your revenue and achieve your goals.
In The News
Brands Heed Social Media. They’re Advised Not to Forget Word of Mouth.
When President Trump sent an angry tweet in February blasting Nordstrom for dropping his daughter Ivanka’s clothing line from its stores, his supporters took to social media to intensify their previous calls to boycott the retailer.
The Perils of Over Tracking Social Sentiment
That said, it seems some of you were celebrating slightly early this year. As The Wall Street Journal reported, the number of people visiting U.S. stores on Thanksgiving and Black Friday fell 4% from last year
Experience, Leadership and Proven Results
The DGTL Holdings Inc. board and senior executive team consists of proven leadership from the digital media, capital markets, business development, engineering and marketing and adtech disciplines with a century of experience and +$1B USD in digital media and advertising sales, combined.
A Passionate & Success-Driven Management Team
Mr. Michael Racic, MBA
Our goal is to build a first-class portfolio of state-of-the-art Marketing & Advertising technology companies.
Engagement
Scoring Technology
Capture and analyze social sentiment
from both online and offline platforms
Leveraging expertise, industry networks and market relationships, DGTL companies access leadership in engineering, strategy, recruiting, marketing, business development, capital markets, operations, back office services, and much more.
Mergers & Acquisitions
Identify, evaluate and qualify opportunities for M&A via our deal desk committee and a system of bottom up valuation, prepare capex, opex and revenue growth plans, capital market roadshows and financing.
Leveraging expertise, industry networks and market relationships, DGTL companies access leadership in engineering, strategy, recruiting, marketing, business development, capital markets, operations, back office services, and much more.
Value added venture capital through a strategic blend of debt, equity and public offerings, including financial modeling, due diligence preparation, investor’s materials, capital roadshows, etc.
Value added venture capital through a strategic blend of debt, equity and public offerings, including financial modeling, due diligence preparation, investor’s materials, capital roadshows, etc.
Growth Partnerships
Collaborate with CMO level buy-side relationships at Fortune 100 brands, build new channel and reseller partnerships with top advertising agencies and explore cross selling with DGTL companies.
Mergers & Acquisitions
Identify, evaluate and qualify opportunities for M&A via our deal desk committee and a system of bottom up valuation, prepare capex, opex and revenue growth plans, capital market roadshows and financing.
Growth Partnerships
Collaborate with CMO level buy-side relationships at Fortune 100 brands, build new channel and reseller partnerships with top advertising agencies and explore cross selling with DGTL companies.
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